Thursday, April 16, 2009

Another questionable commercial...this time for female grooming

I honestly don't know how i feel about this. I mean it's a relatively new product i guess and it's an interesting idea....but...scratch that, i do know how i feel and i don't like it. It utilizes the idealization of the 50's housewife, mowing the lawn and keeping clean. It demonizes the vagina as unclean and in need of tidying, again relegating that as a woman's responsibility. I mean shit, from vagina dentata to terrence howard (who said he's only be with women who have "cleaned up" with baby wipes), douches and scented tampons, women are constantly told their vaginas are dirty. So now the outsides of it need to be cleaned up too? I'm sure this shit'll do well though, that's the crazy thing.



Thoughts, anyone?

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